BMW replaces Toyota as most valuable brand.
BMW has replaced Toyota as the world's most valuable car brand, according to an annual survey commissioned by communications services group WPP. Toyota topped the car sector of the survey in 2011, but its brand value fell by ten percent in the past 12 months, whereas BMW's has risen by the same amount. The Bavarian manufacturer's rise was aided by record sales growth around the globe, as was fellow German marque Volkswagen, which enjoyed a 15 percent increase in its brand value and moved into the overall Top 100 of BrandZ's Most Valuable Global Brands. Toyota retained its position as one of the world's best brands, but lost its top place in the ranking in the aftermath of the earthquake, tsunami and nuclear disasters that affected all Japanese carmakers last year. The disasters in Japan last year also negatively affected the brand-value rankings of Honda, Nissan and Lexus, but all three remained in the top 10. Hyundai continued its global rise by breaking into ...